A magical commissioning experience turning 1.3 billion combinations into the perfect Bentley for every guest.
Bentley
Bentley Studio · App · Installation
A Bentley isn’t your average car, so neither should be the process of selecting the Bentley of your dreams.
With over 1.3 billion possible unique combinations, how do you find the one Bentley that’s unmistakably you?
The experience
An experience using first-of-its-kind technology to explore the true nature of their drivers. So that we may reveal the perfect Bentley for each of them. Premiered at VIP events across the country including New York, Pebble Beach and Los Angeles. Bentley Studio was a journey into the subconscious of prospective customers that used color theory, emotional quotient and psychology.
For each guest, a unique and personalized Bentley experience. Bespoke luxury, perfectly suited, with personality in mind.
Partners
Momentum
Red Paper Heart
Press
Services
Strategy
- Creative Strategy
- Experience Mapping
- Prototyping & Validation
- Technical Strategy
Design
- 3D Animation
- Art Direction
- Motion Design
- UI/UX Design
- Visual Design
Technology
- Back-end Development
- Content Management System
- Front-end Development
- Functional Prototyping
- Systems Architecture
Delivery
- Analytics & Insights
- Integration Support
- Launch
- Monitoring
- Quality Assurance
- Staff Training & Support
Content
- Post Production
Experiential
- Custom Hardware
- Hardware Specification
- Immersive Environment
- Installation Prototyping
- Interactive Environment
- Video Installation
- Video Mapping + Projection